Author Archives: deniseturner

About deniseturner

Expertise: Business development, social media strategy, digital marketing, and client relationships. Experience: With 20 years communications experience, Denise is an advocate of user-centred design and ‘open source’ technologies. She has worked in PR, branding consultancy and was owner/ commercial director of leading digital agency Cimex, for ten years.

Meet me on the bridge

Posted on March 10, 2011 by deniseturner

Google’s ‘Meet Me on the Bridge’ campaign to mark International Women’s Day on 7th March, was a brilliant execution of how to do online marketing well. A simple idea: the tried and tested, personalised IWD Google-ized logo, that when rolled … Continue reading →

Posted in Advertising, Social | Tagged , , | Leave a comment

Augmented reality gets to it with BEP app

Posted on February 18, 2011 by deniseturner

The Black Eyed Peas’ will.i.apps iPhone app using Metaio’s AR technology touches on what all AR are waiting for. It features : 1. a video of BEP playing Time of Your Life that places you at the centre – so … Continue reading →

Posted in Apps, Video | Tagged , , , | Leave a comment

Nokia’s existing smartphone operating systems will be gradually sidelined

Posted on February 11, 2011 by deniseturner

Nokia has joined forces with Microsoft in an attempt to regain ground lost to the iPhone and Android-based devices. The deal would see Nokia use the Windows phone operating system for its smartphones, the company said. For full story http://www.bbc.co.uk/news/business-12427680

Posted in Mobile | Tagged , , , | Leave a comment

Will e-learning by video be next big thing?

Posted on February 4, 2011 by deniseturner

Is O2′s foray into elearning a cynical marketing tactic? Continue reading →

Posted in education, Mobile, Video | Tagged , , | Leave a comment

How teachers can engage tech-savvy pupils

Posted on January 26, 2011 by deniseturner

Great BBC feature about how social media can be used in teaching to make learning come alive for tech-savvy children. Continue reading →

Posted in education, Information, Social | Leave a comment

Tesco Shopping App

Posted on January 14, 2011 by deniseturner

As a busy person who does the food shopping in our household, I’ m naturally an ardent internet grocery shopper. The most reliable service round our way is Tesco, so I use them. I love the new app they’ve just … Continue reading →

Posted in Apps, Shopping, Smartphones | Leave a comment

Walking routes, carbon friendly

Posted on November 25, 2010 by deniseturner

A useful service that helps you find the most direct, less buys or low pollution walking route in 31 UK cities. It tells you the time it will take on fast, slow, the no of calories or steps uses, and … Continue reading →

Posted in Carbon friendly, Local | Leave a comment