Category Archives: Social
Meet me on the bridge
Google’s ‘Meet Me on the Bridge’ campaign to mark International Women’s Day on 7th March, was a brilliant execution of how to do online marketing well. A simple idea: the tried and tested, personalised IWD Google-ized logo, that when rolled … Continue reading
Posted in Advertising, Social
Tagged Google, international women's day, meet me on the bridge
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How teachers can engage tech-savvy pupils
Great BBC feature about how social media can be used in teaching to make learning come alive for tech-savvy children. Continue reading
Posted in education, Information, Social
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Facebook Drives US Social Network Ad Spending Past $3 Billion in 2011
As social networking sites continue to enjoy an increasing share of the time we spend online, advertising planners have shifted their channel spending patterns accordingly. eMarketer forecasts a 55% increase in advertising spend with social networks in 2011 and a … Continue reading
Posted in Advertising, Facebook, Social
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Open source Facebook rival goes live.
The “privacy-aware” social network was founded earlier this year during a period when Facebook came under fire for its privacy settings. More: http://www.bbc.co.uk/news/technology-11828245
Posted in Facebook, Social
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Social Shopping
ThisNext is an example of Social Shopping – which allows you to share your best finds with the community. The boutique alternative to catalogue retailer like Amazon. More: http://www.thisnext.com/
Posted in Shopping, Social
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